Market Validation
Who has the problem and what do they use now?
2 of 4 required tasks complete
Welcome back, Maya
Continue current stage Keep the next decision clear.
Your project is testing who needs Project OrangeFlex first and what alternatives they use today.
Current stage03
Next required work
Open stage What to do now
Define first customer segmentRequired
Complete five discovery interviews3 of 5 complete
Compare current moving alternativesNeeds two price checks
“Separate the person requesting the move from the person paying for it. Interview both before choosing the pricing model.”
Validation review
Target: after all required Stage 3 tasks and the draft summary are complete.
No fixed date in this demoEvidence
3 demonstration recordsSources stay separate from interpretation.
Student interview AAnonymized interview
Medium reliabilitySupportsInstitutional move-in policyInstitutional source
High reliabilityContextLocal mover price reviewCompetitor research
Medium reliabilityContradictsDeliverables
3 demonstration filesCurrent work and approved history.
Idea briefv2 · Current version
ApprovedProblem research reportv3 · Current version
ApprovedMarket validation summaryv1 · Current version
DraftActivity
Important decisions remain visible.
Stage 2 approvedAdvisor recorded a written approval rationale.
Interview record anonymizedPersonal participant details were removed from the demonstration view.
Pricing assumption revisedThe initial flat-fee idea moved back to testing.